Jan. 7, 2006 - COMMERCIAL

Competition within the commercial real estate market
has led some companies to refocus advertising
campaigns to maximize each dollar spent. CB
Richard Ellis, for example, has launched an
untraditional ad campaign that plays up brand
awareness and puts less emphasis on recent
major leases or sales.

Read the full story:

http://www.planetrealtor.com/florida/news/daily/news.cfm?article=n3-01052006